Heritage Month in Ghana ignites national pride through cultural events and tourism

Stories and facts

Every March, Ghana Heritage Month unfolds as a government‑backed initiative led by the Ghana Tourism Authority (GTA), working alongside the Ministry of Tourism, Culture and Creative Arts.

This annual observance runs in parallel with Independence Day celebrations and is dedicated to drawing attention to Ghana’s vibrant cultural heritage, creative arts, traditional festivals, food, music, and crafts.

Its purpose resembles a national cultural spotlight designed to inspire pride, reinforce unity, and elevate the tourism and creative sectors in every region across the country.

Throughout the month-long schedule, a host of activities unfold: the Heritage Caravan roadshows, Akwaaba Festival, Gob3 festival celebrating Ghana’s popular beans and plantains dish, Taste 68 @ 68 Food Fair, and campus‑based fashion and heritage contests.

Ghanaian hotels, restaurants and tourism outfits are encouraged to feature local food and textiles, aligning commercial promotion with cultural preservation.

The Black Star Experience series remains a flagship element offering film weeks, community concerts, street carnivals and creative arts exhibitions that connect the mainstream public with the rhythms and patterns of Ghana’s regions.

More than festivities, Heritage Month provides practical value: it showcases traditional crafts and cuisine, bolsters local designers and artisans, supports domestic travel, and strengthens regional identities through shared celebration.

By encouraging Ghanaians to wear local clothing, taste local dishes, attend cultural events, or even travel to their own heritage sites, the initiative cements a collective national identity rooted in both cultural continuity and economic opportunity.

Discover more events like this happening in Ghana annually:

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